Placement Made: Handler Announces Search for Director, Marketing for PowerPlan
ATLANTA, GA. – August 25, 2025
We are pleased to announce Handler’s launch of a search for PowerPlan to hire a Director, Marketing for their headquarters in Atlanta, Georgia.
PowerPlan, founded in 1994 and acquired by Roper Technologies in 2018, is a leading provider of comprehensive financial software solutions that empower organizations to improve financial performance, ensure regulatory compliance, and make data-driven business decisions.
As PowerPlan embarks on a bold transformation, the Director, Marketing will play a critical role in shaping brand identity, driving demand generation, and aligning marketing strategy with product and commercial goals. This role offers the opportunity to establish and shape the function from the ground up, creating the framework, processes, and strategies that will guide future success.
This highly visible leadership position offers the opportunity to refresh the corporate brand, introduce innovative marketing strategies, and harness AI to scale operations and accelerate responsiveness. The Director, Marketing will not only lead PowerPlan’s marketing functions, including communications, PR, events, and demand generation—but also serve as a strategic partner to executive leadership in defining how PowerPlan communicates its value to the market.
The successful candidate will possess 8+ years of progressive marketing experience in a B2B SaaS environment, including 4+ years in a leadership role. The successful candidate will have a proven track record leading brand refresh initiatives, product launches, and demand generation campaigns tied to commercial outcomes. Additional experience includes:
- Experience launching version 1.0 products and managing cross-functional GTM efforts
- Proven record of building (maturing processes), managing, and mentoring high-performing marketing teams
- Demonstrated experience in developing and executing annual marketing plans that are tightly aligned with product strategy and commercial goals
- Strong analytical and strategic planning skills, with proven use of AI and automation tools in marketing
- Background in regulated utilities or asset-intensive industries, preferred, not required
Next Steps:
- Learn more about PowerPlan’s Director, Marketing role, Listen to this audio file with specifics about the position.
- Qualified and interested. submit a referral or resume via email with suggested interest in learning more.
- Refer a Colleague / Learn about the search because you may have referrals. Please contact Kathleen Leard
We look forward to hearing from you!
